Our Approach

We work with clients to match our value-based investment management approach to their goals and risk tolerance. Based on the client’s situation, we will determine an appropriate asset mix. When new clients join us their existing holding can often be transferred in-kind, (i.e. transferred “as is”, without being liquidated.) Over time, we will perform any changes necessary to the portfolio in order to ensure it reflects their goals and risk tolerance. We trade client portfolios as and when market opportunities present themselves.

As a portfolio manager, we are committed to meeting a ‘best-interest’ standard, also known as a fiduciary duty.  A fiduciary duty is a legal requirement that an investment manager must avoid all conflicts of interest and put the client’s interests first. Investment advisors employed by the large bank-owned brokers, only have a responsibility is to suggest investments that are ‘suitable’ for their clients. They are not required to disclose any fees or commissions that they will receive if you buy what they are recommending.

The term asset management generally refers to a process that monitors and maintains assets that are of value to an individual, entity or group. It can be apply to both tangible assets such as buildings and to intangible investment assets such equities and bonds. Asset management is a systematic process of deploying, operating, maintaining, upgrading, and disposing of assets cost-effectively.

The term is most commonly used in the financial world to describe people and companies that manage investments on behalf of others. These include investment managers that manage the assets of pension funds or mutual funds. It also includes investment managers, such as Sprung Investment Management, that provide private wealth management to individuals and families.

In financial services, asset management is generally defined as the professional management of various classes of securities—typically equities and bonds—in order to meet each individual client’s specific investment goals. At Sprung Investment Management, our asset management approach is based on the value investing principles developed by Ben Graham.  Value investing shifts the asset management focus away from speculative profits, market trends and the frequently changing opinions of experts, focusing instead on company and market fundamentals.

Sprung Investment Management – asset management based on the value investing principles developed by Ben Graham.

Our value investing approach shifts our portfolio management focus away from speculative profits, market trends and the frequently changing opinions of experts, focusing instead on company and market fundamentals:

• We appraise the intrinsic value of each company over a business cycle;

• We seek long-term growth of capital by investing in companies that we perceive to be mispriced;

• We utilize a margin of safety to promote return of capital…not just return on capital.

We build portfolios that will deliver moderate growth over time but that will also weather the inevitable market set-backs.

We take the time to learn and understand our clients’ investment objectives and risk tolerance.

We work with clients to set up accounts and manage their portfolio in a manner that truly reflects their investment objectives and risk tolerance.

As value investors, we seek long-term growth of capital by investing in companies that we perceive to be ‘mispriced.’

We want to buy good companies below their intrinsic value and hold them for the long-term.

We are patient investors and will wait until the market presents good opportunities to either buy or sell.

As experienced, conservative investment managers, we understand that most clients are not just risk adverse, they are loss adverse.

Many have spent a lifetime of hard work building up their wealth. They hire us to preserve and grow that wealth over time.

Our conservative approach promotes return of capital…not just return on capital.